AVI-SPL rewarded by the Strategic Account Management Association

AVI-SPL wins two SAMA Excellence Awards: 2022 Outstanding Mature Program of the Year and Systemic Enablement of the SAM Program award.

May 24, 2022 TD staff leave a comment

AVI-SPL has been honored by the Strategic Account Management Association (SAMA) with the 2022 Outstanding Mature Program of the Year award and as the first recipient of the Systemic Enablement of the SAM Program award.

This recognition represents AVI-SPL’s fourth consecutive win, following the past two years of SAMA’s Outstanding Mature Program of the Year and the previous two years of SAMA’s Outstanding Young SAM Program award win when SAMA honored the growing value of AVI-SPL’s Global Strategic Program Accounts Program.

Each year, the SAMA Excellence Awards honor business-to-business companies that successfully improve their relationships with key customers by solving their most critical business issues.

Winners not only enhance the stature of their programs internally, but also demonstrate to their customers their commitment to delivering a world-class customer experience. Past SAMA winners include strategic account programs led by 3M, Adobe, Johnson Controls. Merck and Pfizer.

Joe Laezza, AVI-SPL’s Senior Vice President of Global Strategic Accounts, and Danielle Matteson, Vice President of Global Strategic Accounts, received the honor at SAMA’s annual conference in New Orleans.

“AVI-SPL is proud to be a trusted advisor to our clients. Our Global Strategic Accounts Program is oriented around a partnership with selected select customers that is forged on mutual innovation that leads to new value,” explains Laezza. “Recognition by SAMA further validates our unique and proven approach to guiding clients to successful new digital work experiences that drive impactful business results.”

AVI-SPL Global Strategic Accounts Program

Over the past five years, AVI-SPL has grown its Global Strategic Accounts program by aligning with its key global and enterprise customers across all industries and geographies. The program establishes a business partnership focused on mutual innovation to create measurable and meaningful value for customers.

Many member companies of AVI-SPL’s Global Strategic Accounts Program are also members of its Customer Advisory Board. According to AVI-SPL, this trusted partnership is especially important as companies reimagine the future of work, accelerate digital transformation and rapidly experiment with new digital workplace models.

“Many companies come to SAMA for assistance in establishing a strategic account program,” said Denise Freier, President and CEO of SAMA. “It’s incredibly difficult to get a program off the ground, but once they’ve done that, they have an even bigger job: to scale the program and make sure it’s built for the long haul. I have never seen a company scale its SAM program as quickly and successfully as AVI-SPL, from its initial launch in 2018 to winning this year’s Outstanding Mature SAM Program,” says Freier.

This article originally appeared on MyTechDecisions’ partner site, CommericalIntegrator.com.