As FanDuel (part of Flutter Entertainment) expands its presence in the Brazilian market with its Daily Fantasy Sports (DFS) offering, the Aspire Global BtoBet brand will provide the operator with its new player account management platform.
As FanDuel CEO Amy Howe recently stated, the company aims to to offer players “a new service and the next generation of fantastic sports in Brazil”.
BtoBet boasts more than 20 years of experience in software development, IT, telecommunications, e-commerce and banking. As a supplier, it engages in technology, research and development. This agreement is the latest extension of its partnership with Flutter and its most recent company in the Latin American region.
Since 2016, after the regulation of the Colombian market, BtoBet has established itself as a credible supplier, to such an extent that Betfair (also a member of Flutter Entertainment) has decided to enter the Colombian market with the BtoBet solution.
Following Colombia’s regulation in 2016, BtoBet established itself as the leading provider of sports betting in the country and in October of last year, Betfair – which is part of Flutter Entertainment – chose to enter the market. Colombian with the BtoBet solution.
Aaron Champagne, Director of New Markets for FanDuel, said: “We are delighted to extend our partnership with BtoBet for the use of their player account management to offer our Daily Fantasy Sports product in Brazil.
“We look forward to working closely with BtoBet, and through our shared commitment to deliver a unique DFS experience to local players. “
Tsachi Maimon, CEO of Aspire Global, said: “The agreement with FanDuel is another important step towards our goal of establishing strong positions in the United States and Brazil.
“Our success in these markets will be an important step in achieving our goal of becoming one of the world’s leading providers of B2B iGaming. “
