Yesterday in a official blog post, Facebook introduced a new account center. This will allow users to manage the cross data of Facebook, Messenger and Instagram.
Facebook has truly become a mature social media service provider. He owns WhatsApp, Instagram and keeps people engaged on Facebook.
Now, the Account Center feature will allow users to manage cross-platform payments as well. Since acquiring Instagram, Facebook has added features to integrate the latter with the former.
This new Facebook account center will allow its users to connect and authenticate their Facebook, Instagram and Messenger from one place.
The feature will be available in the Settings menu of all three apps. Additionally, users have the option of enabling any of these onboarding experiences or keeping a single sign-in integration enabled.
The Facebook Account Center will help users easily log in and recover their accounts. Additionally, it could be beneficial for sharing posts or stories across multiple platforms.
Talk about the single sign-on feature, it would give users quick access to Facebook, Messenger or Instagram, if you are logged in through one of the three apps.
The Facebook account center allows you to synchronize profile changes on these three services
Another cool feature of the Account Center is that you can sync your profile picture or name changes across all three platforms. The good thing is that you can keep your ID tags separate.
Later this year, Facebook will add Facebook Pay to the Account Center for US users. This would allow users to enter payment information on Facebook once and then use it on Instagram and Facebook.
Let’s break a myth here, that you need to maintain a single identity across all platforms in order to use the Account Center. You can have a separate identity on Instagram and Facebook without any problem.
However, if you don’t agree to sync name and photo change across all platforms, you can turn this feature off. This is a great addition to Facebook’s multiverse of social media apps.
Because it reduces the hassle of managing accounts on Facebook’s three different services. Influencers or business people will benefit from this account center because it would allow them to maintain three cross-services.
Note that Facebook is still testing this functionality. So, we can see some additional features before the actual deployment. Facebook will use information from our apps to personalize the advertising experience and display relevant content.
Those who would use the Facebook account center present user information through apps to show suggested friends and accounts to follow.